This is my rebrand of Vernor’s, a ginger-ale soda popular here in Michigan. I wanted to take it old school, back to its roots. Vernors is actually one of the oldest pop brands, older than Coca-Cola! To do that I leaned into their gnome man mascot, the flatter classic yellow and green colors and barrel stripes to signify the barrels they used to use to age it in. Overall I made labels for 2 Liter bottles and cans. plastic bottles and glass bottles, as well as a small drink recipe booklet.